Iriedaily

Iriedaily is a German skateboard brand founded by friends, skaters and do-it-yourselfers with an open and respectful view on society. The DNA of this brand is equal to their motto and slogan. STAY DIFFERENT. Iriedaily is not just another streetwear brand from Berlin, it was in 1990 when the foundations for Iriedaily were actually laid through Ward Productions. This was a printing house specialising in screen printing, founded by Walter Molt, Achim Probst, Roland Wagner and Daniel Luger. Here, merchandise for iconic local bands such as Jingo de Lunch and Plan B was produced with great enthusiasm.Four years later, however, the production of certain merchandise was discontinued to focus on the idea of creating and adding their own flavor to an emerging streetwear market.

As a result, Iriedaily was founded in 1994 by Daniel Luger, Roland Wagner and Walter Molt - with street artist Jaybo Monk joining the team as art director, whose distinctive style has shaped the face of the company in significant ways for years. Effective growth was always of great importance to the actual firm owners, who in return ensured that IRIEDAILY overcame all those crises within the textile trade. 26 years have passed since the company was founded and since then IRIEDAILY's permanent staff has grown to an impressive number of over 40 employees. Most of whom have been on board for many years. A brand with a heart for its employees and its customers, we love that!

That is why you can alwaysbuy Iriedaily clothing online at Stoked Boardshop or in our shops. That's dope!

They provide board lovers with a cool clothing collection. Take a look at the Iriedaily Jackets, pullovers, t-shirts, hoodies, socks, beanies and much more..

They also make skateboard decks on a regular basis, often in collaboration with other artists. The most notable pieces of clothing are the Iriedaily Rewind Jackets, Theodore pullovers, Black Pocket t-shirts, Santania hoodies, Bye Bye socks and so on. The big fans of Iriedaily, wear the brand while skating, boarding or just as cool clothing.

Also our Stoked sponsored skateboarders agree: Iriedaily Clothing From at Stoked Boardshop is the way to go!